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Random Checks at the Bolivar Ferry, Up Close Communications, Ted Poe, Gene Green and Mac Haik

Continued from page 1

Published on October 11, 2007

In case you missed it, a Mac Haik car dealership north of Austin got into some hot water recently when it sent out an e‑mail ad touting air-­conditioned seats on its cars. “Tired of the Wet Backs?” the ad read. Officials at the Mac Haik chain — whose commercials dominate Houston TV — quickly apologized and said it was all a terrible mistake. (Especially the part about e‑mailing the ad to members of the local Hispanic Chamber of Commerce.) But we think the Mac Haik boys should recognize a winning strategy.

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